Sisense

MAY 18, 2021

When you discover data that means something, you need to be agile enough to make experimental changes.”. Mistake #2: Choosing the wrong data visualization to present your data. Data visualizations are graphic representations of data. We must first know the data to find the visualization that fits.”.

Marketing 52

Marketing Data Analytics Analytics Metrics 52

Domino Data Lab

FEBRUARY 4, 2019

Spoiler alert: a research field called curiosity-driven learning is emerging at the nexis of experimental cognitive psychology and industry use cases for machine learning, particularly in gaming AI. Ensure a culture that supports a steady process of learning and experimentation. I double-dare you not to visualize that cohort!

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

Occam's Razor

MAY 27, 2015

How about magazines? Yes, you can get some weak demographic or, a bit better, psychographic signals from surveys TV channels or magazines did. It is being hyper-conservative when it comes to creativity and experimentation because of quant-issues. Bonus: Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to! <

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

MARCH 7, 2016

You rent audiences on TV, Magazines, Search, Display, etc. Of course, measure that using the four best social media metrics !) Here's the very first newsletter I'd sent, two weeks ago, and it touched on a confusion I find common, and frustrating… TMAI #1: Metric or KPI, how do you decide? A good one.

Marketing Analytics 86

Marketing Analytics Marketing Analytics KPI 86