KPI Marketing Risk ROI 
CIO Business Intelligence
MAY 9, 2023
Like most CIOs you’ve no doubt leaned on ROI, TCO and KPIs to measure the business value of your IT investments. Of late, concerns about the public “cloud-first” approach have emerged to challenge business value and skewer ROI, TCO and KPIs. Maybe you’ve even surpassed expectations in each of these yardsticks.
datapine
JANUARY 24, 2021
Agree companywide what KPIs are most relevant for your business and how do they already develop. Research different KPI examples and compare to your own. Or even better: “Which marketing campaign that I did this quarter got the best ROI, and how can I replicate its success?”. Giving the most ROI? Driving revenue?
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BA Learnings
AUGUST 7, 2021
In addition to that, the risk assessment will not be carried out properly, and you won’t know what pitfalls lie ahead until you’re already knee-deep in the problem. For example, say you’d like to get an eCommerce WordPress website, separate from your current website, as part of the digitalization process to reach a wider market.
datapine
MARCH 15, 2019
An official information intelligence definition from IGI Global suggests: [Information intelligence is] the technique of turning large volumes of complex data into relevant and actionable intelligence in order to better manage risk and increase profitability.
datapine
NOVEMBER 5, 2019
Studies suggest that businesses that adopt a data-driven marketing strategy are likely to gain an edge over the competition and in turn, increase profitability. In fact, according to eMarketer, 40% of executives surveyed in a study focused on data-driven marketing, expect to “significantly increase” revenue. Interactivity.
datapine
MARCH 27, 2019
In the digital age, knowing your customers on a more personal level is the most effective way of developing marketing communications, customer service reports or initiatives that offer genuine value and yield real results. The ability to visualize real-time market changes. Improving the ROI of your promotional and marketing activities.
datapine
OCTOBER 10, 2019
And if you’re looking to make a dashboard to outline return on marketing investment (ROMI), your visualizations, design, and metrics would be very different from those featured in a marketing channel engagement report. If you don’t, you run the risk of creating a dashboard that nobody actually uses, wasting your time.
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