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Leveraging Social Analytics for Optimizing Your Marketing Strategy

Smart Data Collective

It is impossible to create an effective social media marketing strategy without utilizing big data analytics effectively. You need to learn how to use big data and social analytics with your marketing strategy. This will help you get a much higher ROI from your campaigns. Social analytics is very important here.

Marketing 127
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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

One of the biggest ways that data analytics is changing the sports industry is that it has revolutionized social media marketing strategies employed by sports teams and leagues. Sports organizations are leveraging analytics technology to make their social media marketing strategies more efficient and improve their ROIs.

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Using Analytics to Successfully Use Instagram Stories for Your Business

Smart Data Collective

In the past, marketers had to rely heavily on their gut instinct, because the performance of various strategies was harder to measure. In the digital era, however, data analytics has made it much easier to figure out what strategies perform optimally. You need to use analytics technology to get the most out of your efforts.

Analytics 102
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Deliver Step Change Impact: Marketing & Analytics Obsessions

Occam's Razor

Google Optimize will be one of your BFFs in this quest. Take a class in data visualization. Anyone can make a complicated visual, it takes someone very special (you!) My recommendations: Free Courses: Data Visualization and D3.js js and Data Analysis and Visualization at Udacity. It will save your life.

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Data Analytics Helps Marketers Make the Most of Instagram Stories

Smart Data Collective

One of the biggest changes brought on by big data has been in the field of social media marketing. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. This technology is understandably very beneficial for marketers as well.

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Big Data Creates Many Great Opportunities With Sales Automation

Smart Data Collective

billion on marketing analytics in 2020 alone. In this article, we will discuss how sales automation works and how to use automation to optimize your sales process. This is where data analytics is going to come in handy. Post-sales customer journey optimization. There are many reasons to use big data in marketing.

Sales 133
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8 Data-Driven Content Marketing Tips for Any Industry

Smart Data Collective

Some people prefer visuals, while others love reading written content. Google came up with its Trends page , a data mining page where marketers can find how successful their keyword ideas are in the industry. They hardly focus on the rest, trying to optimize them for keywords and SEO. What can you do? This is a huge mistake.