Marketing Predictive Modeling Risk Scorecard 
Jet Global
SEPTEMBER 1, 2023
In this modern, turbulent market, predictive analytics has become a key feature for analytics software customers. Predictive analytics refers to the use of historical data, machine learning, and artificial intelligence to predict what will happen in the future.
IBM Big Data Hub
MAY 18, 2023
This report outlines the combination of traditional decision automation tools with machine learning models and other technologies. As Forrester notes in the report, many organizations are eager to harness the power of AI but also must be cautious of risks. We are pleased that IBM has been named as a Leader in the Forrester Wave.
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