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Marketing as a strategic business partner: mixing theory, research and #data

Jen Stirrup

I thought I’d share how we started to apply marketing theory, practice, and insights from data. Research evidence has shown that consumers interact with advertising in complex ways, especially since we have such short attention spans (Weilbacher, 2003). The secret is the data. Real never goes out of fashion.

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Huawei’s 20-year journey in Malaysia

CIO Business Intelligence

Huawei’s foray into the country began in 2001. Calls to bridge the digital divide have also become more urgent, especially to promote remote interactions and business activities, conducted through digital platforms and technologies. Huawei is fully committed to creating value for the communities and markets in which it operates.

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Themes and Conferences per Pacoid, Episode 12

Domino Data Lab

Paco Nathan ‘s latest monthly article covers Sci Foo as well as why data science leaders should rethink hiring and training priorities for their data science teams. In this episode I’ll cover themes from Sci Foo and important takeaways that data science teams should be tracking. Sci Foo 2019. Introduction.