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The history of ESG: A journey towards sustainable investing

IBM Big Data Hub

It refers to a set of metrics used to measure an organization’s environmental and social impact and has become increasingly important in investment decision-making over the years. But while the term ESG was first coined in 2004 by the United Nations Global Compact, the concept has been around for much longer. In 1995, the U.S

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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. I believe it is one of the best possible ways to measure what humanity is thinking, and telling us via the queries they run on Google.

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Our quest for robust time series forecasting at scale

The Unofficial Google Data Science Blog

Hand-Drawn Time Series of Google “Results Pages”, November 1998 through July 2004. First, the system may not be understood, and even if it was understood it may be extremely difficult to measure the relationships that are assumed to govern its behavior. Crucially, our approach does not rely on model performance on holdout samples.

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What Is Hyperautomation?

O'Reilly on Data

Selenium , the first tool for automated browser testing (2004), could be programmed to find fields on a web page, click on them or insert text, click “submit,” scrape the resulting web page, and collect results. What will cause those trends to end, and what strategies will the business need to adopt? Automating this process is simple.

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Compliance bias in mobile experiments

The Unofficial Google Data Science Blog

In the Google Play app store , challenges such as these regularly occur, as the basic framework of mobile technology introduces many wrinkles in experimentation and measurement. For example, we might want to stop the process if we measure harmful effects early.

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Why Data Driven Decision Making is Your Path To Business Success

datapine

By implementing the right reporting tools and understanding how to analyze as well as to measure your data accurately, you will be able to make the kind of data driven decisions that will drive your business forward. Download the list of the 11 essential steps to implement your BI strategy! Of course, this sounds incredible in theory.

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Unintentional data

The Unofficial Google Data Science Blog

But this does not mean that the slice will continue to exhibit an extreme value on this measurement in the future. By keeping in mind the need to control for bias in observational data and the strategies employed in the design of observational trials to do so, we can check our own thinking during an exploratory analysis of observational data.