IBM Big Data Hub

FEBRUARY 8, 2024

It refers to a set of metrics used to measure an organization’s environmental and social impact and has become increasingly important in investment decision-making over the years. But while the term ESG was first coined in 2004 by the United Nations Global Compact, the concept has been around for much longer. In 1995, the U.S

Measurement 86

Measurement Metrics Reporting Strategy 86

CIO Business Intelligence

NOVEMBER 9, 2022

According to a recent McKinsey report , global sustainable investment is more than $30 trillion, a tenfold increase from 2004. Global sustainable investment considers “ESG [environmental, social, and governance] factors in portfolio selection and management across seven strategies of sustainable or responsible investment.

ROI 52

ROI Metrics Data-driven Reporting 52

Occam's Razor

MAY 14, 2012

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. The graph shows the change over time, starting in Jan 2004. This is a lot more interesting.

Measurement 128

Measurement Analytics Advertising Marketing 128

O'Reilly on Data

OCTOBER 11, 2022

Selenium , the first tool for automated browser testing (2004), could be programmed to find fields on a web page, click on them or insert text, click “submit,” scrape the resulting web page, and collect results. What will cause those trends to end, and what strategies will the business need to adopt? Automating this process is simple.

Data Integration 292

Data Integration Insurance Dashboards Modeling 292

The Unofficial Google Data Science Blog

MARCH 22, 2018

However the strategy of waiting until all (who will comply) have received the treatment is useful as a ground truth for evaluating our methods in the following. Propensity scoring within the treatment We now explore statistical strategies for estimation that account for the difference in users who experience the treatment. Ten, et al.

Experimentation 62

Experimentation Measurement Modeling Statistics 62

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

With more features come more potential post hoc hypotheses about what is driving metrics of interest, and more opportunity for exploratory analysis. Looking at metrics of interest computed over subpopulations of large data sets, then trying to make sense of those differences, is an often recommended practice (even on this very blog).

Experimentation 61

Experimentation Testing Statistics Metrics 61

datapine

APRIL 16, 2019

While sometimes it’s okay to follow your instincts, the vast majority of your business-based decisions should be backed by metrics, facts, or figures related to your aims, goals, or initiatives that can ensure a stable backbone to your management reports and business operations. 1) Guard against your biases. 2) Define objectives.

Data-driven 287

Data-driven Dashboards Visualization Cost-Benefit 287