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At a loss for data project ROI? Evaluate it like a product

CIO Business Intelligence

In 2006, British mathematician Clive Humby proclaimed, “Data is the new oil.”. He and his wife, Edwinna Dunn, own Dunnhumby, a global customer data science company that helped Tesco create its Clubcard, the world’s first supermarket loyalty card. That doesn’t mean all data products need to be focused on selling data.

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How The Cloud Made ‘Data-Driven Culture’ Possible | Part 1

BizAcuity

2006: Amazon spearheads the cloud initiative, drops EC2 and S3 into the market. 2007: Amazon launches SimpleDB, a non-relational (NoSQL) database that allows businesses to cheaply process vast amounts of data with minimal effort. Hadoop was developed in 2006. Amazon launches AWS (but no cloud solutions yet). The pain point?

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Position2’s Arena Calibrate helps customers drive marketing efficiency with Amazon QuickSight Embedded

AWS Big Data

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). Position 2 was established in 2006 in Silicon Valley and has a clientele spanning American Express, Lenovo, Fujitsu, and Thales.

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Public cloud vs. private cloud vs. hybrid cloud: What’s the difference?

IBM Big Data Hub

Internet companies like Amazon led the charge with the introduction of Amazon Web Services (AWS) in 2002, which offered businesses cloud-based storage and computing services, and the launch of Elastic Compute Cloud (EC2) in 2006, which allowed users to rent virtual computers to run their own applications.