Smart Data Collective

APRIL 1, 2021

The technological advancements have left no excuse for brands to justify the lack of customer data collection. This data, in return, enables them to carve out specialized marketing campaigns targeting the right audience. Now marketers can capture data at almost every stage of the buying decision.

Big Data 109

Big Data Marketing Data-driven ROI 109

Alation

JULY 15, 2022

Data ethics is both an imperative and an opportunity. New regulations covering data privacy and other ethical concerns require that enterprises govern internal data processes according to these new laws. I asked attendees: How often do you think about data ethics? What does data ethics mean to you?

Cost-Benefit 89

Cost-Benefit Data Governance ROI Risk 89

CIO Business Intelligence

JUNE 12, 2023

COBIT is an IT management framework developed by the ISACA to help businesses develop, organize, and implement strategies around information management and IT governance. COBIT 2019 was introduced to build governance strategies that are more flexible and collaborative and that address new and changing technology.

Risk Management 68

Risk Management Strategy Digital Transformation Enterprise 68

Occam's Razor

AUGUST 22, 2011

Be data driven?" Six Rules For Creating A Data Driven Boss! Be data driven?" Barriers To An Effective Web Measurement Strategy [+ Solutions!]. Slay The Analytics Data Quality Dragon & Win Your HiPPO's Love! Web Data Quality: A 6 Step Process To Evolve Your Mental Model.

KPI 124

KPI Metrics Measurement ROI 124