Occam's Razor

SEPTEMBER 29, 2009

If supported by "data" then it tends to be of the most fragile kind (usually the the fact that the CEO saw it during the Super Bowl and felt happy suffices as actionable data). Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency.

Measurement 128

Measurement Metrics Analytics Marketing 128

Smart Data Collective

APRIL 5, 2019

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. The Complex Role Between Big Data and Social Listening Tools. Having a social media strategy also allows you to put yourself level ground with your competitors. Social listening is one of the best approaches.

Big Data 79

Big Data Interactive Data-driven Metrics 79

Domino Data Lab

MAY 20, 2021

Further, imbalanced data exacerbates problems arising from the curse of dimensionality often found in such biological data. Insufficient training data in the minority class — In domains where data collection is expensive, a dataset containing 10,000 examples is typically considered to be fairly large. return synthetic.

Machine Learning 136

Machine Learning Metrics Data mining Knowledge Discovery 136

Occam's Razor

SEPTEMBER 4, 2012

Re-imagining what it means to get access to customer data and. 2009 was the year of mobile. If your company has a non-stinky mobile website and mobile app then congratulations: you have successfully solved the problem of 2009! Data-driven decision making! :). So, what is your company's mobile strategy?

Marketing 144

Marketing Data mining Measurement Strategy 144

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. BI software uses algorithms to extract actionable insights from a company’s data and guide its strategic decisions.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214