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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

Sometimes, we escape the clutches of this sub optimal existence and do pick good metrics or engage in simple A/B testing. Testing out a new feature. Identify, hypothesize, test, react. But at the same time, they had to have a real test of an actual feature. You don’t need a beautiful beast to go out and test.

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Accomplish Agile Business Intelligence & Analytics For Your Business

datapine

Your Chance: Want to test an agile business intelligence solution? The term “agile” was originally conceived in 2011 as a software development methodology. Business intelligence is moving away from the traditional engineering model: analysis, design, construction, testing, and implementation. Finalize testing.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

It is possible to get good test and control groups (type of population, existing brand awareness, market penetration, competitive structures) for our experiments. Dippin' Dots crossed five million Facebook Fans a couple of days before they filed for bankruptcy in Nov 2011. Social media success does not guarantee, business success.