The Unofficial Google Data Science Blog

JULY 18, 2023

E ven after we account for disagreement, human ratings may not measure exactly what we want to measure. Researchers and practitioners have been using human-labeled data for many years, trying to understand all sorts of abstract concepts that we could not measure otherwise. That’s the focus of this blog post.

Measurement 52

Measurement Metrics Uncertainty Slice and Dice 52

Occam's Razor

APRIL 8, 2013

Let's listen in as Alistair discusses the lean analytics model… The Lean Analytics Cycle is a simple, four-step process that shows you how to improve a part of your business. Another way to find the metric you want to change is to look at your business model. The business model also tells you what the metric should be.

Metrics 156

Metrics KPI Analytics Key Performance Indicator 156

The Unofficial Google Data Science Blog

APRIL 17, 2017

Selection and aggregation of forecasts from an ensemble of models to produce a final forecast. Quantification of forecast uncertainty via simulation-based prediction intervals. Calendaring was therefore an explicit feature of models within our framework, and we made considerable investment in maintaining detailed regional calendars.

Forecasting 83

Forecasting Modeling Statistics Uncertainty 83

Peter James Thomas

AUGUST 12, 2018

This piece was prompted by both Olaf’s question and a recent article by my friend Neil Raden on his Silicon Angle blog, Performance management: Can you really manage what you measure? It is hard to account for such tweaking in measurement systems. Some relate to inherent issues with what is being measured.

Metrics 49

Metrics Statistics Data Quality Measurement 49

The Unofficial Google Data Science Blog

MAY 31, 2016

It is important that we can measure the effect of these offline conversions as well. Panel studies make it possible to measure user behavior along with the exposure to ads and other online elements. Let's take a look at larger groups of individuals whose aggregate behavior we can measure. days or weeks).

Advertising 42

Advertising Testing Sales Statistics 42