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How Marketing Campaigns Miss the Mark Without Data

Sisense

Marketing has many goals: to build creative, inspiring work that burrows its way into the minds and memories of consumers; to generate sales; to increase awareness of a company or product … the list goes on and on. After all, if you don’t know who you’re marketing to, what do you really know? Could data analytics have helped?

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Introduction To The Basic Business Intelligence Concepts

datapine

While you still need to do your homework and check everything using critical thinking , if you use business intelligence correctly, you’ll have an incredible competitive advantage over the other companies in your market. Plan successful marketing activities. Exclusive Bonus Content: Do you know what is BI all about? Learn here!