Remove 2012 Remove Optimization Remove Strategy Remove Visualization
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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Modern marketing strategies rely heavily on big data. Geoffrey Moore tweeted about this in 2012 when he said: “Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.”. You can create a highly successful marketing strategy that depends on Instagram Stories and data analytics.

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Petabyte-scale log analytics with Amazon S3, Amazon OpenSearch Service, and Amazon OpenSearch Ingestion

AWS Big Data

At the same time, they need to optimize operational costs to unlock the value of this data for timely insights and do so with a consistent performance. Based on your data retention, query latency, and budgeting requirements, you can choose the best strategy to balance cost and performance.

Data Lake 112
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Google Analytics Tips: 10 Data Analysis Strategies That Pay Off Big!

Occam's Razor

This post is about standard GA reports, but the standard cart/checkout funnel visualization in GA is value deficient. Multi-channel attribution was the flavor of the month for every month in 2012. And just as in 2012 magic pills will be scarce, FUD will be plentiful, and vendors will promise the moon. That changes things, right?

Strategy 159
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Performance Dashboard: Facilitate The Performance of Your Business

FineReport

Performance dashboard is a data visualization tool for management, which is often used to measure employees’ performance, while helping business personnel measure, monitor, and manage the key activities and processes required to achieve business goals. How to reasonably determine the training and promotion of employees?

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Gain insights from historical location data using Amazon Location Service and AWS analytics services

AWS Big Data

This method uses GZIP compression to optimize storage consumption and query performance. Visual layouts in some screenshots in this post may look different than those on your AWS Management Console. You can also use the data transformation feature of Data Firehose to invoke a Lambda function to perform data transformation in batches.

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Towards optimal experimentation in online systems

The Unofficial Google Data Science Blog

If the relationship of $X$ to $Y$ can be approximated as quadratic (or any polynomial), the objective and constraints as linear in $Y$, then there is a way to express the optimization as a quadratically constrained quadratic program (QCQP). It is also a sound strategy when experimenting with several parameters at the same time.

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Global Multichannel Consumer Behaviour (Research/Purchase) Analysis

Occam's Razor

My goal is to get them excited about creating an amazing digital acquisition strategy that delivers noteworthy experiences through their owned digital platforms, and which ultimately delivers bigger profits (usually offline, but online as well). But they are just scratching the surface of what's possible.