Remove 2014 Remove Forecasting Remove Marketing Remove Metrics
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Perform time series forecasting using Amazon Redshift ML and Amazon Forecast

AWS Big Data

Many businesses use different software tools to analyze historical data and past patterns to forecast future demand and trends to make more accurate financial, marketing, and operational decisions. Forecasting acts as a planning tool to help enterprises prepare for the uncertainty that can occur in the future.

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Optimizing clinical trial site performance: A focus on three AI capabilities

IBM Big Data Hub

This article, part of the IBM and Pfizer’s series on the application of AI techniques to improve clinical trial performance, focuses on enrollment and real-time forecasting. Clinical trials are time-consuming, costly, and largely inefficient for reasons that are out of companies’ control.

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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

See step four in the process for creating your Digital Marketing and Measurement Model.]. If you want to learn about how to do simple forecasting and trend analysis, please see the official forecast function in Excel post on the Microsoft website, and this handy tutorial on trend lines and forecasting in excel.

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Digital Commerce in the New Normal: An Overview

bridgei2i

A deep dive of this would include all marketing activities that support such digital transactions, including people, processes, and technologies associated with analytics, promotion, pricing, customer acquisition and retention, and customer experience at all touchpoints throughout the customer buying journey. These are: Watchtower.

Sales 52
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Going nuts: California’s largest almond cooperative streamlines its supply chain

CIO Business Intelligence

This was challenging news for Sacramento-based Blue Diamond Growers , the world’s largest almond processing and marketing cooperative. With so many disparate documents and systems, consolidating, validating, and analyzing the data and metrics was time consuming, leaving limited opportunities to run scenarios and simulations.

IT 72
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Top Challenges and Opportunities for Chief Data Officers

Sisense

Whether that data is generated internally or gathered from an external application used by customers, organizations now use on-demand cloud computing resources to make sense of the data, discover trends, and make intelligent forecasts.

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Themes and Conferences per Pacoid, Episode 6

Domino Data Lab

Curiosity as an antidote for a typical enterprise anti-pattern: in the absence of narrative, people make up stories (read: myths) from whatever partial data is at hand that serves the immediate interests(see chapter 2 in Understanding Context by Andrew Hinton (2014). Echoing Amy’s point about ownership as a driver for teams.