Occam's Razor

MARCH 30, 2017

While the phrase Artificial Intelligence has been around since the first human wondered if she could go further if she had access to entities with inorganic intelligence, it truly jumped the shark in 2016. It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence).

Marketing Analytics 166

Marketing Analytics Marketing Analytics Deep Learning 166

Smart Data Collective

SEPTEMBER 29, 2022

Big data has changed the marketing profession in extraordinary ways. billion on marketing analytics software last year. There are many different ways that marketers can leverage data analytics to create successful marketing strategies. Global companies spent over $3.2

Data-driven 130

Data-driven Marketing Strategy ROI 130

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. Instagram introduced stories in 2016 , and till then, it has become a fantastic marketing tool.

Marketing 78

Marketing Data Analytics Analytics Interactive 78

Occam's Razor

JULY 13, 2017

Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. This is the simple view that greets you, outbreaks from 1890 to 2016 with vaccine development during that same time…. For each bar, click on Measles, you’ll see the first big outbreak (1917, 3,000 deaths) and the last (1989, 123 deaths).

Visualization 124

Visualization Strategy Interactive Statistics 124