Occam's Razor

MARCH 30, 2017

While the phrase Artificial Intelligence has been around since the first human wondered if she could go further if she had access to entities with inorganic intelligence, it truly jumped the shark in 2016. It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence).

Marketing Analytics 166

Marketing Analytics Marketing Analytics Deep Learning 166

Smart Data Collective

SEPTEMBER 29, 2022

Big data has changed the marketing profession in extraordinary ways. billion on marketing analytics software last year. There are many different ways that marketers can leverage data analytics to create successful marketing strategies. Global companies spent over $3.2

Data-driven 130

Data-driven Marketing Strategy ROI 130

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. Instagram introduced stories in 2016 , and till then, it has become a fantastic marketing tool.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

Occam's Razor

JULY 13, 2017

The sixteen examples neatly fall into nine strategies I hope you’ll cultivate in your analytics practice as you create data visualizations: 1: The Simplicity Obsession. 6: Turbocharging Data Visuals with Storytelling. Let’s go make you an even more effective influencer when it comes to data! 2: If Complex, Focus!

Visualization 124

Visualization Strategy Interactive Statistics 124