Sisense

JULY 24, 2019

When the app is first opened, the user may be searching for a specific song that was heard while passing by the neighborhood cafe, or the user may want to be surprised with, let’s say, a song from the new experimental album by a Yemen Reggae folk artist. when the user actually meant to compare between Q1 2018 to the whole of 2017?

Analytics 89

Analytics Experimentation Metadata Big Data 89

CIO Business Intelligence

MAY 16, 2023

It surpasses blockchain and metaverse projects, which are viewed as experimental or in the pilot stage, especially by established enterprises. higher [in 2022] than in 2017.” Big Data collection at scale is increasing across industries, presenting opportunities for companies to develop AI models and leverage insights from that data.

Advertising 93

Advertising Recreation/Entertainment Experimentation Enterprise 93

Domino Data Lab

FEBRUARY 4, 2019

We’ll unpack curiosity as a core attribute of effective data science, look at how that informs process for data science (in contrast to Agile, etc.), and dig into details about where science meets rhetoric in data science. That body of work has much to offer the practice of leading data science teams. This is not that.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

Domino Data Lab

MAY 8, 2019

Finale Doshi-Velez, Been Kim (2017-02-28) ; see also the Domino blog article about TCAV. Adrian Weller (2017-07-29). “ They also require advanced skills in statistics, experimental design, causal inference, and so on – more than most data science teams will have. Challenges for Transparency ”. Riccardo Guidotti, et al.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

SEPTEMBER 15, 2014

If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Media-Mix Modeling/Experimentation. If you are in a feature phone majority market, and that market has most of the monetizable behavior, please invest in unique tracking there. Amazing, right? You have many choices.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

FEBRUARY 28, 2017

Throw in Machine Learning and I weep at how many glorious sales, marketing, deep relationships initiatives are impossible because companies have not solved identity. These Marketers write articles and give conference keynotes that obsess about “viewable above-the-fold ads.” You, I’m talking about you!). It is not easy. winning #not.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Occam's Razor

OCTOBER 12, 2017

The tiny downside of this is that our parents likely never had to invest as much in constant education, experimentation and self-driven investment in core skills. Like this blog, it will be particularly relevant for those who are in digital analytics and digital marketing. Years and years of practice with R or "Big Data."

Marketing 136

Marketing Analytics Machine Learning Strategy 136