Smart Data Collective

OCTOBER 20, 2020

Data analytics is at the forefront of the modern marketing movement. Companies need to use big data technology to effectively identify their target audience and reliably reach them. Big data should be leveraged to execute any GTM campaign. How Can Data Play an Important Role in GTM? Let’s begin.

Marketing 107

Marketing Data Analytics Analytics Big Data 107

Sisense

MARCH 26, 2021

Companies surveyed by Harvard Business Review Analytic Services (HBR) report that two of the most important strategic benefits of using data analytics are (1) identifying new revenue and business models and (2) becoming more innovative. Harvard Business Review Analytics Services Pulse Report for Sisense, March 2021.

Analytics 98

Analytics Data-driven Dashboards Experimentation 98

Ontotext

NOVEMBER 22, 2020

The ability to define the concepts and their relationships that are important to an organization in a way that is understandable to a computer has immense benefits. Data and content are organized in a way that facilitates discoverability, insights and decision making rather than be bound by limitations of data formats and legacy systems.

Metadata 72

Metadata Cost-Benefit Unstructured Data Technology 72

IBM Big Data Hub

NOVEMBER 10, 2023

Behind the scenes, a complex net of information about health records, benefits, coverage, eligibility, authorization and other aspects play a crucial role in the type of medical treatment patients will receive and how much they will have to spend on prescription drugs.

Cost-Benefit 105

Cost-Benefit Insurance Consulting Unstructured Data 105

IBM Big Data Hub

MAY 9, 2023

IBM today announced it is launching IBM watsonx.data , a data store built on an open lakehouse architecture, to help enterprises easily unify and govern their structured and unstructured data, wherever it resides, for high-performance AI and analytics. What is watsonx.data?

Data Warehouse 80

Data Warehouse Cost-Benefit Recreation/Entertainment Unstructured Data 80

BizAcuity

MAY 10, 2022

Despite cost-cutting being the main reason why most companies shift to the cloud, that is not the only benefit they walk away with. Cloud washing is storing data on the cloud for use over the internet. While that allows easy access to users, and saves costs, the cloud is much more and beyond that.

Data-driven 52

Data-driven IoT Unstructured Data Data Lake 52

CIO Business Intelligence

MAY 24, 2022

Australian research and advisory firm Adapt identifies an organisation’s ability to execute a data-driven strategy as one of 12 core competencies , identified from 30,000 conversations spanning three years with leading IT and businesses. THE GROWTH OF DATA. CLOUDERA DATA PLATFORM (CDP) IN ACTION. Oil and Gas.

Data-driven 93

Data-driven Data Lake Data Warehouse Cost-Benefit 93