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AI in marketing: How to leverage this powerful new technology for your next campaign

IBM Big Data Hub

A recent study by Price Waterhouse Cooper (PwC) estimates that by 2030, artificial intelligence (AI) will generate more than USD 15 trillion for the global economy and boost local economies by as much as 26%. (1) 1) But what about AI’s potential specifically in the field of marketing?

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How to choose the best AI platform

IBM Big Data Hub

Artificial intelligence platforms enable individuals to create, evaluate, implement and update machine learning (ML) and deep learning models in a more scalable way. trillion to the global economy in 2030, more than the current output of China and India combined.” trillion in value. .”