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3 Huge Ways Big Data Analytics Benefits Businesses

Smart Data Collective

Savvy business owners recognize the importance of investing in big data technology. Companies that utilize big data strategically end up having a strong advantage against their competitors. However, despite the benefits big data provides, companies that are using it are in the minority.

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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has made it easier than ever to monitor fan engagement.

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Big Data is an Important Part of Library Marketing Strategies

Smart Data Collective

We are all in awe of the changes that big data has created for almost every industry. The implications of big data is more obvious in some industries than others. For example, we can all appreciate the tremendous changes that data science has created for the financial industry, healthcare and web design.

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5 Ways CMOs Must Exploit the Benefits of Data Analytics

Smart Data Collective

We have talked about the benefits of using big data in the marketing profession in the past. CMOs Are Investing in the Benefits of Big Data. The market for marketing analytics technology is growing nearly 14% a year. They can use the data from these platforms to optimize their strategies accordingly.

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The Surprising Benefits of Data Analytics for Furniture Stores

Smart Data Collective

Data analytics technology has played a huge role in the future of small businesses. One study from March 2020 showed that 67% of small businesses spend over $10,000 a year on data analytics. That insight could become an operative decision to push out more advertisements surrounding this product.

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Data Analytics Solves Manufacturing Marketing Agency Challenges

Smart Data Collective

Smart manufacturing marketing agencies understand the role that data analytics plays in their operations. Big Data is Addressing Many of the Marketing Concerns that Manufacturers Face. Many manufacturers are trying to understand the role that data analytics plays in their operations.

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Spotify Musicians Turn to Data Analytics to Boost their Careers

Smart Data Collective

We have talked extensively about the types of industries that have been positively impacted by data analytics. Insurance, investing, logistics and digital marketing are among some of the professions most affected by big data. Data Analytics is Helping Many Spotify Musicians Improve Their Reach.