Smart Data Collective

NOVEMBER 5, 2023

Marketing analytics has become a dealmaker in the business world. Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology.

Marketing 106

Marketing Analytics ROI Data-driven 106

Smart Data Collective

JUNE 16, 2022

The first websites predated modern analytics technology. Google Analytics wasn’t launched until 2005. However, advances in analytics over the past decade have made it easier for companies to create quality websites. Keep reading to learn more about using analytics to optimize your website.

Analytics 96

Analytics Testing Visualization Analytics Technologies 96

Smart Data Collective

MAY 28, 2022

The good news is that data analytics technology can help level the playing field. You can procure data from analytics tools to optimize your landing pages to maximize conversions. Paying close attention to the right metrics in Google Analytics can help a lot. Indeed, there’s one.

Data Analytics 107

Data Analytics Analytics Data mining ROI 107

Smart Data Collective

OCTOBER 21, 2021

Data analytics technology has made the testing process much easier. Applied to modern game development, this result manifests itself in good retention, low cost of attracting new players, good in-game sales, and viral advertising that works well.

Big Data 130

Big Data Testing Advertising Cost-Benefit 130

Smart Data Collective

JUNE 30, 2022

Instagram marketing strategies will be far more effective if they utilize data analytics and artificial intelligence. Instagram has a sophisticated data analytics platform that makes it easier for advertisers to optimize their strategies for the highest possible ROI. However, you have to pay attention to the right metrics.

Data-driven 110

Data-driven Marketing Strategy Big Data 110

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. One of the most important benefits of analytics in marketing is with PPC marketing.

Analytics 120

Analytics Marketing ROI Testing 120

Smart Data Collective

OCTOBER 19, 2021

Analytics technology has become more important than ever in shaping the future of business. Countless businesses are looking for new ways to apply analytics technology to improve every aspect of their business model. One of the most important applications of analytics is with website management and development.

Analytics 119

Analytics Optimization Marketing Analytics Technologies 119