IBM Big Data Hub

SEPTEMBER 6, 2023

Audience segmentation: AI helps businesses intelligently and efficiently divide up their customers by various traits, interests and behaviors, leading to enhanced targeting and more effective marketing campaigns that result in stronger customer engagement and improved ROI.

Marketing 83

Marketing Technology Advertising ROI 83

datapine

FEBRUARY 25, 2022

From automated reporting, predictive analytics, and interactive data visualizations, reporting on data has never been easier. Now, if you are just getting started with data analysis and business intelligence it is important that you are informed about the most efficient ways to manage your data. Total revenue.

Reporting 173

Reporting Dashboards Visualization Interactive 173

CIO Business Intelligence

SEPTEMBER 19, 2023

Rolls-Royce has also found use for AI in predictive maintenance to improve the efficiency of jet engines and reduce the amount of carbon their planes produce, while also streamlining maintenance schedules through predictive analytics. Artificial Intelligence, Chatbots, IT Strategy, Predictive Analytics

Enterprise 141

Enterprise Cost-Benefit Optimization Deep Learning 141

Smart Data Collective

AUGUST 10, 2021

. ‘Although companies in healthcare, IT and finance are some of the biggest investors in analytics technology, plenty of other sectors are investing in analytics as well. Analytics Becomes Major Asset to Companies Across All Sectors. Enterprise-wide Big Data Analytics solutions are being implemented.

Data Analytics 136

Data Analytics Analytics Big Data Key Performance Indicator 136

CIO Business Intelligence

JULY 20, 2023

From big fashion brands to staples and grocery stores, every retailer is looking to apply algorithms to improve the bottom line, especially in the areas of omnichannel retailing, demand forecasting, and predictive analytics. They also send relevant emails, advertisements, and texts. Many retailers are also following suit.

Technology 73

Technology Forecasting Advertising Machine Learning 73

Smarten

JUNE 29, 2018

Business Problem: A grocery store sales manager wants to know whether daily sales have increased after an advertising campaign. Business Benefit: Once the test is completed, p-value is generated which indicates whether there is a statistical difference between the average daily sales- pre and post an advertising campaign.

Business Analysis 40

Business Analysis Testing Statistics Advertising 40

FineReport

MARCH 24, 2024

Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. Descriptive analytics: Assessing historical trends, such as sales and revenue. Predictive analytics: Forecasting likely outcomes based on patterns and trends to facilitate proactive decision-making.

Statistics 52

Statistics Data mining Visualization Reporting 52

CIO Business Intelligence

APRIL 21, 2022

Klavio connects to the store and turns the data about visits and purchases into an ongoing email and SMS marketing campaign that uses predictive analytics to drive engagement and sales. The platform ties together messaging, websites, and digital advertising and tracks customer commitment over time.

Sales 141

Sales Marketing Dashboards Advertising 141

Smart Data Collective

NOVEMBER 21, 2019

They must also deal with some unique challenges, such as the inherenet risks of data bias in predictive analytics models. Overall, big data is a gift to businesses of all sizes. Entrepreneurs should be aware of the unique benefits of big data and find ways to incorporate it into their business models.

Big Data 110

Big Data Sales Cost-Benefit Marketing 110

datapine

MAY 16, 2019

Here, we will look at restaurant data analytics, restaurant predictive analytics, analytics software for restaurants, and the specific ways that big data can help boost your business prospects across the board. Make your business more efficient, more intelligent and more profitable than you ever thought possible.

Analytics 163

Analytics Predictive Analytics Advertising Dashboards 163

datapine

AUGUST 29, 2022

At 156 pages on Kindle, this is a book you could finish in one (long) sitting if you were so inclined, and that you can also use as an inspiration when you work on your business intelligence strategy. 6) Lean Analytics: Use Data to Build a Better Startup Faster, by Alistair Croll and Benjamin Yoskovitz.

Big Data 263

Big Data Data Analytics Analytics Data mining 263

datapine

NOVEMBER 19, 2019

Other potential applications of computer vision in 2020 include: Brand safety: When it comes to programmatic advertising, images play an important role in encouraging readers to engage. An exemplary application of this trend would be Artificial Neural Networks (ANN) – the predictive analytics method of analyzing data.

Technology 279

Technology Internet of Things IT IoT 279

datapine

JANUARY 31, 2022

Using business intelligence and analytics effectively is the crucial difference between companies that succeed and companies that fail in the modern environment. Your Chance: Want to try a professional BI analytics software? Experience the power of Business Intelligence with our 14-days free trial!

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

NOVEMBER 26, 2023

The Benefits of Business Intelligence (BI) As the Business Intelligence solution market evolves, it may be difficult for an organization to know when to invest in these tools, and which tools are best for enterprise and user needs. What is self-serve BI? What is data democratization? What is data literacy?

Business Intelligence 40

Business Intelligence Data-driven Reporting Advertising 40

Smarten

APRIL 19, 2022

Businesses can analyze text to understand positive, negative and neutral sentiments, and can analyze the sentiments further with slice and dice with context variables such as persons location or demography. Original Post : Smarten Announces Sentiment Analysis Capability Designed for Business Users! About Smarten.

Slice and Dice 57

Slice and Dice Business Intelligence Advertising Predictive Modeling 57

Smarten

JUNE 21, 2018

Business Benefit : Helps in planning for repeat telecast and for more advertisement (fund raising) if the projected count of viewers is high. These augmented analytics tools use machine learning to auto-detect and recommend the best algorithm so users do not have to guess at the right selection. About Smarten.

Forecasting 40

Forecasting Enterprise IT Predictive Modeling 40