AWS Big Data

MARCH 26, 2024

Customer 360 (C360) provides a complete and unified view of a customer’s interactions and behavior across all touchpoints and channels. This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. Then, you transform this data into a concise format.

Data Strategy 69

Data Strategy Strategy Data Warehouse Prescriptive Analytics 69

O'Reilly on Data

JULY 28, 2020

One mid-sized digital media company we interviewed reported that their Marketing, Advertising, Strategy, and Product teams once wanted to build an AI-driven user traffic forecast tool. Internally, AI PMs must engage stakeholders to ensure alignment with the most important decision-makers and top-line business metrics.

Marketing 361

Marketing Experimentation Metrics Testing 361

FineReport

JUNE 14, 2023

A KPI report, also known as KPI reporting, serves as a management tool for measuring, organizing, and analyzing the primary key performance indicators that are vital to a business. These reports assist companies in achieving their business objectives by identifying strengths, weaknesses, and trends.

KPI 52

KPI Reporting Key Performance Indicator Sales 52

datapine

JULY 3, 2019

These metrics are utilized by marketing teams to assess their efforts in all critical areas of social media-based performance, including engagement and advertising. Engagement: How many people are interacting with your content. Social media KPIs are values that measure the performance of social media marketing (SMM) campaigns.

Metrics 219

Metrics KPI Strategy ROI 219

datapine

APRIL 9, 2019

If managed strategically, your HR department could enhance your business in a number of ways. Moreover, interactive HR dashboard templates offer businesses the means to better understand their personnel, spot emerging problems or issues, and deploy proactive solutions to manage their HR departments in a more fluent, result-driven fashion.

Reporting 155

Reporting Dashboards Metrics Cost-Benefit 155

CIO Business Intelligence

AUGUST 24, 2022

Here are some important ways a strong CIO-CHRO relationship can give organizations an edge by impacting key business objectives. The risk was low using a proven system, and the benefit was high as it allowed a critical business need to proceed without in-person interaction,” he says. Honing strategic hiring priorities.

Digital Transformation 120

Digital Transformation Data-driven Technology Advertising 120

Smarten

JUNE 2, 2017

Since it is the prerogative of a consultant to question and modify predominant jargon, I am hatting (yes, this too is an English word) …I am hatting myself in the hat of a consultant this morning, and I am questioning the application of the term “ Business Intelligence.” Is this Business Intelligence?

Business Intelligence 40

Business Intelligence Visualization Prescriptive Analytics Predictive Analytics 40