datapine

OCTOBER 10, 2019

A business dashboard offers at-a-glance insights based on key performance indicators (KPIs) and is an intuitive and visually pleasing way to consume data. Looking at total digital advertising spent and the revenue. Unlike early predecessors, they give presenters the ability to engage audiences with real-time data.

Dashboards 146

Dashboards Visualization Sales Metrics 146

Occam's Razor

JANUARY 21, 2009

How about this… Rather than measuring membership sign ups why not wait 30 days and look at the Recency report for Visitors that came to the site as a result of that campaign? Super Sweetness: Combine looking at the Recency report with the Loyalty (Frequency) report (below) and you have a gold mine of insights.

Measurement 75

Measurement Analytics Metrics Key Performance Indicator 75

Jet Global

MAY 15, 2020

A financial Key Performance Indicator (KPI) or metric is a quantifiable measure that a company uses to gauge its financial performance over time. However, not all key financial performance indicators are directly shown in the standard reporting and require some calculating.

Metrics 98

Metrics Finance Reporting KPI 98

Occam's Razor

MARCH 25, 2014

Most of the time when I look at the dashboards and reporting efforts in companies, they are usually obsessed with one of these pieces or maybe even a couple. I want you to focus on % Assists as your standard metric for marketing success (best place to find it is in the Google Analytics MCF Assisted Conversions report).

Metrics 155

Metrics Marketing Strategy Key Performance Indicator 155

Occam's Razor

MAY 2, 2017

The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

Occam's Razor

JANUARY 30, 2012

When it comes to data analysis, you are usually more likely to see me share guidance on advanced segmentation or custom reports or advanced social metrics or controlled experiments or economic value or competitive intelligence or web analytics maturity or one of an infinite number of difficult, if hugely rewarding, things. Ravaging data.

Analytics 145

Analytics Dashboards Metrics Key Performance Indicator 145

Occam's Razor

DECEMBER 9, 2013

The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media). Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. Entertain Me 2. Inform Me.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. 6) Smart and faster reporting. Consumers have grown more and more immune to ads that aren’t targeted directly at them.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

OCTOBER 19, 2010

If you can show ROI on a DW it would be a good use of your money to go with Omniture Discover, WebTrends Data Mart, Coremetrics Explore. With simple configuration updates in the tools you'll create a custom report showing you Source/Campaign, Visits –> Live Chat % –> Goal Conversion Rate –> Per Visit Goal Value.

Analytics 135

Analytics Testing Measurement Optimization 135

Smart Data Collective

SEPTEMBER 30, 2019

Companies on either side of the world have identified countless applications for big data, which is helping them save considerable amounts of money and get better ROIs from various assets. Not to mention, 72% of companies report that their enterprises are regular to heavy users of social media data to improve customer relationships.

Data-driven 73

Data-driven Key Performance Indicator Big Data Advertising 73

IBM Big Data Hub

JUNE 5, 2024

Data insights and reporting Application analytics help businesses monitor key performance indicators (KPIs)—such as error rates, response time, resource utilization, user retention and dependency rates, among other key metrics—to identify performance issues and bottlenecks and create a smoother user experience.

Analytics 75

Analytics Predictive Analytics Unstructured Data Data-driven 75

Occam's Razor

APRIL 29, 2013

It is expensive from a systems/platforms/data processing/data reporting perspective. But it is not a key performance indicator. Focus on incredible behavior metrics like Pages/Visit, focus on the Visitor Flow report, obsess about Checkout Abandonment Rate, make love to Average Order Size. " Right-time.

Marketing 166

Marketing Metrics Advertising Measurement 166