Occam's Razor

JANUARY 31, 2017

Too many bars, inside them too many slices, odd color choices, all end up with this question: what the heck's going on here? It also forces a lot less think than might be optimal. What you want to do instead is to do all the slicing, dicing, segmentation, beautiful math, and then step above it. Interesting trend.

Visualization 148

Visualization IT Strategy Key Performance Indicator 148

Occam's Razor

APRIL 13, 2015

But, I'm a big believer in optimizing data access to be at the right time as defined by your decision-making/action-taking speeds inside your company. If it can't, figure out what the time from insight to action is, then optimize the data to insight process. Advertising ID for Android and IDFA for iOS).

Analytics 155

Analytics Reporting Metrics Slice and Dice 155

datapine

FEBRUARY 4, 2020

Often CMOs don’t have time to look into each detail of an advertising campaign but focus their resources into strategic goals of a company and this report shows us exactly what kind of metrics and insights are needed to be successful. 3) Online Advertising Performance. 2) Marketing Performance Report. click to enlarge**.

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

JULY 15, 2014

You need access to data, the ability to analyze (slice, dice, drill-up, drill-down, drill-around) interesting data points that your performance throws up, ability to understand what caused the performance (often by understanding who did, what and where in other parts of the organization), and the power to make decisions.

Dashboards 159

Dashboards Key Performance Indicator Snapshot Slice and Dice 159

Occam's Razor

SEPTEMBER 21, 2015

The Directors, the Marketers, the Optimization employees and our resident social media gurus. You can cut yourself with it and embarrass yourself, or you can look the very best you ever have by using it optimally. We still live in an world where we are optimize for single visit sessions. No, you are smarter than that.

Visualization 160

Visualization Key Performance Indicator Slice and Dice Strategy 160