Analytics Technologies Big Data Marketing Analytics Strategy 
Smart Data Collective
JULY 24, 2023
Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has made it easier than ever to monitor fan engagement.
Smart Data Collective
JANUARY 19, 2022
Big data is extremely important in the marketing profession. billion on marketing analytics by 2026. They are also using AI tools like Canva and Hootsuite to automate many of their marketing tasks. There is no disputing the fact that big data is invaluable to marketing.
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Smart Data Collective
JUNE 24, 2022
Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. Analytics and QR Codes Help with Your Marketing Strategy.
Smart Data Collective
JULY 11, 2022
We have talked about the benefits of using big data in the marketing profession in the past. The top marketing strategists of every organization need to understand its benefits and use it effectively. CMOs Are Investing in the Benefits of Big Data. Social Media Marketing. Influencer marketing.
Smart Data Collective
NOVEMBER 20, 2022
An outsourced organization that handles specific marketing tasks of other companies is called a manufacturing marketing agency. They can operate as a marketing department, provide strategies and direction and act as a consultant to any marketing decisions being made by a company.
Smart Data Collective
SEPTEMBER 13, 2023
Data analytics technology has been instrumentally valuable for the marketing profession. billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research.
Smart Data Collective
MAY 3, 2022
Data analytics technology is helping businesses boost profitability in many ways. A few years ago, Walter Baker and his colleagues at McKinsey reported that one of the biggest advantages of big data in business is that it can help with pricing decisions. How Can Data Analytics Help with Creating a Pricing Strategy?
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