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How the Sports and Entertainment Industry Is Reinventing the Fan Experience and Enhancing Revenues with Computer Vision

CIO Business Intelligence

Player performance information also improves the quality of coaching and reduces decision-making time, making for a higher quality game and broadcast. Broadcasters and advertisers are willing to pay more if they can get eyeballs on their names and logos. Just starting out with analytics?

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Data Analytics Helps Marketers Make the Most of Instagram Stories

Smart Data Collective

Big data technology has significantly changed the marketing profession over the last few years. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. This technology is understandably very beneficial for marketers as well. Keep reading to learn more.