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Using Data-Driven Lean Thinking to Optimize Business Processes

Smart Data Collective

Data-driven decision-making has become a major element of modern business. A growing number of businesses use big data technology to optimize efficiency. However, companies that have a formal data strategy are still in the minority. Lean Thinking and Big Data Can Be Merged for Superior Decision-Making.

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Small Businesses Use Big Data to Offset Risk During Economic Uncertainty

Smart Data Collective

Big data technology used to be a luxury for small business owners. In 2023, big data Is no longer a luxury. One survey from March 2020 showed that 67% of small businesses spend at least $10,000 every year on data analytics technology. Patil and other experts argue that big data can help them with this.

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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137
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How to Choose the Best Analytics Platform, and Empower Business-Driven Analytics

Grooper

Successfully navigating the 20,000+ analytics and business intelligence solutions on the market requires a special approach. Read on to learn how data literacy, information as a second language, and insight-driven analytics take digital strategy to a new level. The benefit of speaking data, a.k.a.