Smart Data Collective

JULY 16, 2023

We mentioned that data analytics is vital to marketing , but it is affecting many other industries as well. Countless industry have been shaped by big data. The market for financial analytics was worth $8.2 Data analytics tools help hedge funds find the equilibrium between risk and reward.

ROI 71

ROI Data Analytics Analytics Risk Management 71

Smart Data Collective

JULY 24, 2023

Analytics technology has been a huge gamechanger for the sports industry. Fortune Business Insights reports that the sports industry spent $2.98 billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

JANUARY 2, 2023

Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. This data-driven approach will help you boost your conversions.

Data Analytics 124

Data Analytics Analytics Data-driven Marketing 124

Smart Data Collective

MAY 28, 2022

Fortunately, companies can use big data to optimize their business models. for every $1 they invest in data analytics. This is a stunning ROI. One of the most important ways for brands to improve their profitability with data analytics is through conversion rate optimization. Indeed, there’s one.

Data Analytics 108

Data Analytics Analytics Data mining ROI 108

Smart Data Collective

MAY 19, 2022

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. LinkedIn is one of the platforms that helps people use big data to facilitate online marketing. It is well known that LinkedIn is built on big data.

Data Analytics 140

Data Analytics Analytics Big Data Advertising 140

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. PPC marketing would be infeasible in 2021 without analytics.

Analytics 120

Analytics Marketing ROI Testing 120

Smart Data Collective

FEBRUARY 20, 2022

More companies are investing in big data than ever these days. One survey published on CIO found that less than a third of companies have reported that big data has buy-in from top executives. If you are running a business that has not yet adapted a data strategy, you should keep reading.

Big Data 112

Big Data Management Finance Data-driven 112