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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has made it easier than ever to monitor fan engagement.

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The Importance of Analytics in Digital Marketing

Smart Data Collective

Marketing analytics has become a dealmaker in the business world. Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology. The benefits are massive.

Marketing 106
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5 Ways Data Analytics Helps Investors Maximize Stock Market Returns

Smart Data Collective

We have previously talked about the reasons that data analytics technology is changing the financial industry. One of the most significant changes has been in the field of stock market investing. Analytics Insight has touched on some of the benefits of using data analytics to make better stock market trades.

Marketing 142
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Data-Driven Marketing Strategies to Supercharge eCommerce Businesses

Smart Data Collective

New advances in data technology have been especially beneficial for marketing. E-commerce Companies Are Using Big Data Technology to Improve the Execution of their Marketing Strategies. More e-commerce companies are leveraging analytics and AI to improve their business strategies. Leverage AI in SMS marketing.

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Data Analytics Helps Hedge Funds Improve Customer ROIs

Smart Data Collective

We mentioned that data analytics is vital to marketing , but it is affecting many other industries as well. The market for financial analytics was worth $8.2 According to a report by Dataversity , a growing number of hedge funds are utilizing data analytics to optimize their rick profiles and increase their ROI.

ROI 71
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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Modern marketing strategies rely heavily on big data. Big data is even more important for companies that depend on social media marketing. Geoffrey Moore tweeted about this in 2012 when he said: “Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.”.

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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137