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Use Text Analytics Technologies To Handle Mountains Of Unstructured Data

Boris Evelson

Luckily there are mature technologies out there that can help. First, enterprise information architects should consider general purpose text analytics platforms. These are capable of handling most if not all text analytics use […].

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Using Analytics to Maximize Revenue with a SaaS Business Model

Smart Data Collective

Data analytics technology is becoming a more important aspect of business models in all industries. They need to leverage analytics strategically to maximize their revenue. Data Analytics is an Invaluable Part of SaaS Revenue Optimization. There are entire analytics interfaces dedicated exclusively to SaaS companies.

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CCaaS is a Vital Tool for Managing Customer Analytics

Smart Data Collective

Analytics technology has shaped many aspects of modern business. According to a report we cited last year, 67% of businesses with revenues exceeding $10,000 a year use data analytics. One of the most important reasons companies are investing in analytics technology is to improve their understanding of their customers.

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Analytics Democratization Continues As KXEN Finds A New Home

Srividya Sridharan

SAP today announced plans to acquire KXEN, a provider of predictive analytics technology. This is an interesting development for both companies and highlights the focus on the democratization of predictive analytics, especially for marketers. The terms of the deal are not known.

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3 Ways Embedded Analytics Boosts Data Literacy

Jet Global

Pressure for on-demand data insights is increasing as potential buyers look for intuitive, but deep analytics functionality to help navigate their business through these uncertain economic times. According to insightsoftware and Hanover Research’s 2024 Embedded Analytics Report , customizable dashboards are in demand.