Analytics Book Machine Learning Revenue Optimization 
BizAcuity
JULY 7, 2020
Like setting up a more advanced CRM, updating the slot machines that come with in-built revenue optimization tools, developing a better website equipped with upsell modules that can generate more revenue per user, and much more. Earlier, marketing campaigns were highly dependent on data.
Alation
MARCH 21, 2023
For example, airlines have historically applied analytics to revenue management, while successful hospitality leaders make data-driven decisions around property allocation and workforce management. Why is data analytics important for travel organizations? Today, modern travel and tourism thrive on data.
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