CIO Business Intelligence

OCTOBER 4, 2022

Many CIOs are now working with an IT environment that can deliver a modern data strategy but are struggling to unlock the full potential. The first step for CIOs is to break down internal barriers and address the problems caused by data siloed in legacy environments. 1) Match the tech strategy to the business strategy.

Cost-Benefit 97

Cost-Benefit Strategy ROI Digital Transformation 97

Alation

JULY 15, 2022

I recently led an online session, Data Monetisation and Governance , looking at the evolution of data governance , defining data ethics (from the Turing Institute ), and touching on the balancing act between using data to monetise (by increasing revenue, decreasing spend, or mitigating risk) and meeting ethical obligations.

Cost-Benefit 89

Cost-Benefit Data Governance ROI Risk 89

Occam's Razor

APRIL 29, 2013

Marketer, is not spent with data you''ll fail to achieve professional success.]. Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. You'll get fired.

Marketing 166

Marketing Metrics Advertising Measurement 166

IBM Big Data Hub

AUGUST 4, 2023

When workers get their hands on the right data, it not only gives them what they need to solve problems, but also prompts them to ask, “What else can I do with data?” ” through a truly data literate organization. What is data democratization? What are your data and AI objectives?

Data Architecture 64

Data Architecture Data Lake Machine Learning Data Governance 64