Smart Data Collective

NOVEMBER 18, 2021

Big data is no longer a luxury for businesses. It is a vital to any company that wants to succeed in all but the least competitive markets. Big data and business intelligence are essential. B2B business, in particular, brings a unique set of challenges that B2C companies don’t face.

Data Strategy 126

Data Strategy B2B Strategy Big Data 126

AWS Big Data

NOVEMBER 29, 2023

Redshift significantly improved our business ROI efficiency.” – PengBo Yang, CTO, JOYME Data pipelines can be challenging and costly to build and manage and can create hours-long delays to obtain transactional data for analytics. Sunaina AbdulSalah leads product marketing for Amazon Redshift.

Data Warehouse 101

Data Warehouse Data Lake Analytics Machine Learning 101

datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. Business intelligence and analytics allow users to know their businesses on a deeper level. 3) Drive Performance And Revenue.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

MARCH 10, 2015

But, if you reflect upon the developments in analytics over the last couple of years it is incredible to see that we, web analytics, have moved so quickly towards the aforementioned outcome. In fact, even the term digital analytics is too stifling. Business analysis. This is as much as marketing problem as anything else.

Strategy 151

Strategy Analytics Measurement Business Analysis 151