Smart Data Collective

AUGUST 23, 2020

Big data has led to a number of changes in the digital marketing profession. The market for big data analytics in business services is expected to reach $274 billion by 2022. A large portion of this growth is attributed to the need for big data in the marketing field.

Data-driven 83

Data-driven Strategy Big Data Marketing 83

Smart Data Collective

MARCH 18, 2020

We have written extensively about the benefits of big data in marketing. Louis Columbus wrote a great article in Forbes about 10 ways big data is changing the marketing sector. The business services sector is expected to spend over $77 billion on big data in the near future.

Big Data 97

Big Data Analytics Cost-Benefit Dashboards 97

IBM Big Data Hub

APRIL 12, 2022

My first task as a Chief Data Officer (CDO) is to implement a data strategy. Over the past 15 years, I’ve learned that an effective data strategy enables the enterprise’s business strategy and is critical to elevate the role of a CDO from the backroom to the boardroom. A data-literate culture.

Data Strategy 79

Data Strategy Strategy Enterprise Data-driven 79

IBM Big Data Hub

MARCH 20, 2024

With more dependency on technology and third and fourth parties, expectations are increasing for organizations to continue delivering critical business services through a major disruption in a safe and secure manner. This includes cyber incidents, technology failures, natural disasters and more. Similarly, in the U.S.

Risk Management 76

Risk Management Risk Enterprise Business Services 76

erwin

AUGUST 13, 2020

Here are some of the issues and questions being raised: Growth : How do we define growth strategies (e.g., M&A, new markets, products and businesses). Emerging Markets : What opportunities align to our business (e.g., data protection, personal and sensitive data, tax issues and sustainability/carbon emissions)?

Enterprise 143

Enterprise Cost-Benefit Uncertainty ROI 143

IBM Big Data Hub

MAY 7, 2024

In this article, we will discuss why observing microservice applications on Kubernetes is crucial and several metrics that you should focus on as part of your observability strategy. Why should you observe microservice health running on Kubernetes and what are the Kubernetes metrics you should monitor?

Metrics 75

Metrics Measurement Optimization Data Processing 75

IBM Big Data Hub

OCTOBER 16, 2023

Containers’ development speed enables organizations to build, deploy and scale new business services quickly. Define monitoring KPIs A comprehensive container monitoring strategy requires setting KPIs at the onset to ensure they align with business goals.

Data Processing 75

Data Processing Dashboards Metrics Software 75