datapine

AUGUST 29, 2022

The saying “knowledge is power” has never been more relevant, thanks to the widespread commercial use of big data and data analytics. The rate at which data is generated has increased exponentially in recent years. Essential Big Data And Data Analytics Insights. million searches per day and 1.2

Big Data 263

Big Data Data Analytics Analytics Data mining 263

Occam's Razor

JUNE 25, 2012

The way data is collected online and what happens to it is a much-scrutinized issue (and rightly so). Digital data collection is also exceedingly complex, perhaps a reflection of the organic nature, and subsequent explosion, of the internet. Web Data Collection Context: Cookies and Tools.

Data Collection 130

Data Collection Advertising Metrics Reporting 130

Smart Data Collective

APRIL 2, 2019

Analytics Magazine notes that data lakes are among the most useful tools that an enterprise may have at its disposal when aiming to compete with competitors via innovation. There were a lot of promises made about Big Data that fell at the feet of data scientists to make happen. Big Data is, well…big.

Data Lake 83

Data Lake Big Data OLAP Testing 83

datapine

DECEMBER 28, 2021

Exclusive Bonus Content: Download Our Free Data Integrity Checklist. Get our free checklist on ensuring data collection and analysis integrity! Misleading statistics refers to the misuse of numerical data either intentionally or by error. Exclusive Bonus Content: Download Our Free Data Integrity Checklist.

Statistics 363

Statistics Advertising Visualization Data mining 363

Occam's Razor

APRIL 29, 2013

It turns out that Marketers, especially Digital Marketers, make really silly mistakes when it comes to data. Small data. Here's why… Real-time data is very expensive. It is expensive from a systems/platforms/data processing/data reporting perspective. PPS: I've mentioned one exception in the past.

Marketing 166

Marketing Metrics Advertising Measurement 166