Remove Book Remove Dashboards Remove Experimentation Remove Metrics
article thumbnail

What is a DataOps Engineer?

DataKitchen

Data operations (or data production) is a series of pipeline procedures that take raw data, progress through a series of processing and transformation steps, and output finished products in the form of dashboards, predictions, data warehouses or whatever the business requires. Read out Free E-book: The DataOps Cookbook.

Testing 152
article thumbnail

Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

I am absolutely thrilled that my book Web Analytics 2.0 The waterfall of positive feeling stems from the fact that this book was very hard to write. I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. Request for help.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Knowledge

Occam's Razor

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Book Articles. The "Action Dashboard" (An Alternative To Crappy Dashboards). "Engagement" Is Not A Metric, It's An Excuse. Five Rules for High Impact Web Analytics Dashboards. How to focus?"

KPI 124
article thumbnail

Web Analytics: An Hour A Day

Occam's Razor

I am thrilled to say that my book Web Analytics: An Hour A Day has been published and is now widely available. It has been such an amazing journey to write the book, and for it to come up almost exactly a year after I started this blog. Damini, Chirag and now the book! :). Part One: The book (my side of the story, details).

article thumbnail

Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Media-Mix Modeling/Experimentation. look at that person, give them a hug, then mark them in your book as enemy using red ink. Use blue ink. : ).

Metrics 141
article thumbnail

Suck Less | A Plea For User-Centric Design: Powered By You!

Occam's Razor

Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards. They are all things I love and have repeatedly asked you to care for. and get stuff fixed. Testing Kills/Delays Good Ideas.

Testing 86
article thumbnail

The 2015 Digital Marketing Rule Book. Change or Perish.

Occam's Razor

" "My dashboard should have Page Views and Exit Rate!" If you are doing lame stuff, why try harder in an analytics context by asking for Economic Value or Visitor Loyalty or Conversation Rate or a thousand other super powerful and insightful metrics ? Fill it with the best web metrics to measure success.

Marketing 140