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New AI Advances Increase User Reach with Advanced Targeting

Smart Data Collective

A growing number of marketers are using AI to optimize and automate marketing campaigns in fantastic ways. Jason Hall, Founder and CEO of FiveChannels described some of the phenomenal benefits of leveraging AI in digital marketing in a post in Forbes. There are a number of benefits of using AI for improved targeting.

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How the Sports and Entertainment Industry Is Reinventing the Fan Experience and Enhancing Revenues with Computer Vision

CIO Business Intelligence

Data-driven venues from sporting events and concerts to other live events are helping to bolster the entertainment industry while simultaneously helping to ensure a safer environment for all. . It all boils down to using data efficiently. at the edge rather than the data center ?

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Top 15 data management platforms available today

CIO Business Intelligence

Data management platform definition A data management platform (DMP) is a suite of tools that helps organizations to collect and manage data from a wide array of first-, second-, and third-party sources and to create reports and build customer profiles as part of targeted personalization campaigns.

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What is smart transportation?

IBM Big Data Hub

A less-than-optimal transportation infrastructure affects the economy, hastens environmental impact and lowers the overall quality of living. The whole world, it seems, is fixated on solving transportation issues and increasing mobility because it produces so many benefits for citizens and the economy.

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CDW to Acquire Sirius Computer Solutions for $2.5 billion

CDW Research Hub

Sirius’ services and solutions capabilities in key growth areas, including Hybrid Infrastructure, Security, Digital and Data Innovation, and Cloud and Managed Services, will enhance the breadth and depth of CDW’s services and solutions offerings. “As Sirius and CDW share common values and a performance-driven, customer-focused culture.

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Next generation tools for data science

The Unofficial Google Data Science Blog

By DAVID ADAMS Since inception, this blog has defined “data science” as inference derived from data too big to fit on a single computer. Thus the ability to manipulate big data is essential to our notion of data science. When MapReduce is not enough MapReduce is a great tool for single-stage parallel data processing.

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Asset lifecycle management best practices: Building a strategy for success

IBM Big Data Hub

Asset lifecycle management (ALM) is a data-driven approach that many companies use to care for their assets, maximize their efficiency and increase their profitability. Planning In the first stage of the asset lifecycle, stakeholders assess the need for a new asset, its projected value to the organization and its overall cost.