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Data Analytics Technology is Positively Disrupting the World of Sports

Smart Data Collective

Sport management professionals are now starting to see the benefit of analyzing large amounts of readily available data. Big Data and Sports Broadcasting. Sports broadcasting and commentary has been evolving for some time. Many broadcasters rely on statisticians to relay information about athletic performance.

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The Role of Data Analytics in Football Performance

Smart Data Collective

Sports leagues and teams are using analytics to estimate turn out at various sporting events, predict the performance of individual athletes, identify ways that athletes can improve their performance and improve marketing strategies. We have mentioned that golf players have used data analytics to improve performance.

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Data Driven Insights For A Holistic Digital And Print Marketing Campaign

Smart Data Collective

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. We have focused a lot on using data analytics for SEO. However, there are a lot of other benefits of using big data in marketing. You shouldn’t limit yourself to using data analytics in your SEO strategy.

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Top 15 data management platforms available today

CIO Business Intelligence

The term “data management platform” can be confusing because, while it sounds like a generalized product that works with all forms of data as part of generalized data management strategies, the term has been more narrowly defined of late as one targeted to marketing departments’ needs.