CIO Business Intelligence

MAY 21, 2024

In the annual Porsche Carrera Cup Brasil, data is essential to keep drivers safe and sustain optimal performance of race cars. Until recently, getting at and analyzing that essential data was a laborious affair that could take hours, and only once the race was over. You can monitor and act on the data and you can set thresholds.”

Broadcasting 96

Broadcasting Recreation/Entertainment Manufacturing Data Lake 96

CIO Business Intelligence

JUNE 9, 2022

All this data arrives by the terabyte, and a data management platform can help marketers make sense of it all. Marketing-focused or not, DMPs excel at negotiating with a wide array of databases, data lakes, or data warehouses, ingesting their streams of data and then cleaning, sorting, and unifying the information therein.

Management 137

Management Advertising Data Lake Sales 137

CIO Business Intelligence

SEPTEMBER 22, 2023

All this data arrives by the terabyte, and a data management platform can help marketers make sense of it all. DMPs excel at negotiating with a wide array of databases, data lakes, or data warehouses, ingesting their streams of data and then cleaning, sorting, and unifying the information therein.

Management 97

Management Advertising Data Lake Sales 97