Business Intelligence, Key Performance Indicator, Marketing Analytics and ROI

Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Sisense

JUNE 22, 2021

The problem for marketers is how much weight to attribute to each channel to determine budget allocation and ROI. Marketers have not been quick to embrace multi-touch attribution modeling, but now they are under pressure to show ROI or face decreased budgets. But reality shows us that we have moving targets.

Data-driven

Data-driven Sales Marketing Key Performance Indicator

Mastering BI Dashboard Tools: Your Essential Guide

FineReport

APRIL 3, 2024

We’ll examine key features, top tools, and their essential role in enabling informed decision-making. Unveiling BI Dashboard Tools In today’s data-driven environment, Business Intelligence (BI) visualization tools are indispensable for driving data-informed decisions. Top BI Dashboard Tools 5.1

Dashboards

Dashboards Visualization Metrics Interactive

Data Leaders Brief

Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Mastering BI Dashboard Tools: Your Essential Guide

Webinars

Stay Connected