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Interview with: Sankar Narayanan, Chief Practice Officer at Fractal Analytics

Corinium

For instance, for a variety of reasons, in the short term, CDAOS are challenged with quantifying the benefits of analytics’ investments. Some of the work is very foundational, such as building an enterprise data lake and migrating it to the cloud, which enables other more direct value-added activities such as self-service.

Insurance 250
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CCaaS is a Vital Tool for Managing Customer Analytics

Smart Data Collective

According to a report we cited last year, 67% of businesses with revenues exceeding $10,000 a year use data analytics. One of the most important reasons companies are investing in analytics technology is to improve their understanding of their customers. However, now all customer analytics technology is created equal.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

There is no disputing that data analytics is a huge gamechanger for companies all over the world. Global businesses are projected to spend over $684 billion on big data by 2030. There are many ways that companies are using big data to boost their profitability. Do you know what motivates your customers?

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Using Analytics to Maximize Revenue with a SaaS Business Model

Smart Data Collective

Data analytics technology is becoming a more important aspect of business models in all industries. They need to leverage analytics strategically to maximize their revenue. Data Analytics is an Invaluable Part of SaaS Revenue Optimization. SaaS companies are no exception. It also helps improve marketing.

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Evolve Your Company with Embedded BI

Sisense

The solution: Buy and embed an industry-leading analytics platform into your core offering. Buying analytics instead of building them helps companies go to market faster, see ROI from analytics sooner, focus on their core competency, benefit from incremental improvements over time, and much more.

ROI 98
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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

The following diagram illustrates the different pipelines to ingest data from various source systems using AWS services. Data storage Structured, semi-structured, or unstructured batch data is stored in an object storage because these are cost-efficient and durable.

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Six Strategies for Advancing Customer Knowledge: Bringing Data Together

Cloudera

It is not the heart-racing, bleeding-edge use case that you hear about in WIRED magazine but a foundational and required step in getting to almost any customer insights solution; bringing data together. These companies were able to receive notable benefits from their data collection and aggregation efforts.