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Huge Benefits of Business Intelligence for Your Company

Smart Data Collective

Business Intelligence is the collection, storage, analysis, and reporting of data to make better business decisions. It can refer to predictive analytics or even “big data.” Business Intelligence is the process of using raw data and analyzing it to get insights into a company’s performance.

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The Insights Beat: Save Your Data Strategy From A Nosedive

Srividya Sridharan

This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. Is Your Data Strategy Lacking? (Jeremy Vale and Paolo Santamaria contributed to this post.)

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

There is no disputing that data analytics is a huge gamechanger for companies all over the world. Global businesses are projected to spend over $684 billion on big data by 2030. There are many ways that companies are using big data to boost their profitability. Do you know what motivates your customers?

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Rapid technological advancements and extensive networking have propelled the evolution of data analytics, fundamentally reshaping decision-making practices across various sectors. In this landscape, data analysts assume a pivotal role, tasked with interpreting data to drive informed decision-making.

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An In-Depth View of Data Science

Domino Data Lab

Data science is a field at the convergence of statistics, computer science and business. Its value is so significant that scaling data science has become the new business imperative with organizations spending tens of millions of dollars on data, technology and talent. What is Data Science and How is it Used?

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Voice Of The Attendee: Data & Analytics Strategy, AI/ML, CX And Growth

Srividya Sridharan

It’s T minus two weeks to Forrester’s 2nd Data Strategy & Insights Forum in Austin, TX. Over 300 data and analytics leaders will gather to share, learn and get inspired!

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The State Of The Insights-Driven Business, 2022

Boris Evelson

Firms with advanced insights-driven business (IDB) capabilities continue to outpace their competition and deliver better growth than less mature firms. In our latest updated research, we found that: More […].