Data Collection, Key Performance Indicator and Magazine

5 KPIs and Metrics Membership-Based Businesses Must Track

Smart Data Collective

NOVEMBER 14, 2019

The subscription-based business model is no longer the preserve of magazines and home security systems. If you get the right data in hand, it becomes a lot easier to know which direction to take. And if you employ the data strategically, you can learn a lot about who your customers are and what they might want.

Metrics

Metrics Key Performance Indicator Cost-Benefit Optimization

Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

APRIL 29, 2013

Real-time data is super valuable if zero human beings are involved from data collection to action being taken. But it is not a key performance indicator. Because you are going to focus on metrics, sorry not metrics, key performance indicators, that have a direct line to the bottom-line of your company.

Marketing

Marketing Metrics Advertising Measurement

Data Leaders Brief

5 KPIs and Metrics Membership-Based Businesses Must Track

Eight Silly Data Things Marketing People Believe That Get Them Fired.

Webinars

Stay Connected