Occam's Razor

JANUARY 12, 2015

At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. Your digital analytics tools are full of metrics. Helpful post: Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies.]. Now you have your foundation, metrics and KPIs.

Analytics 150

Analytics Slice and Dice KPI Metrics 150

The Unofficial Google Data Science Blog

JULY 18, 2023

E ven after we account for disagreement, human ratings may not measure exactly what we want to measure. Overview Human-labeled data is ubiquitous in business and science, and platforms for obtaining data from people have become increasingly common. And for thousands of years, measurement was as simple as this.

Measurement 52

Measurement Metrics Uncertainty Slice and Dice 52

Occam's Razor

APRIL 13, 2015

Having this data integrated into your site analytics behavior data means that you don't have to guess which of these groups/segments are more or less valuable. I also don't like the slew of metrics thrown at us in the standard report, hence I switch to the Comparison view and just pick the two metrics I want.

Analytics 155

Analytics Reporting Metrics Slice and Dice 155

Occam's Razor

JANUARY 31, 2017

Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the insights identified to transform organizations. Too many bars, inside them too many slices, odd color choices, all end up with this question: what the heck's going on here?

Visualization 148

Visualization IT Strategy Key Performance Indicator 148

Occam's Razor

APRIL 19, 2010

"What is the difference between a metric and a key performance indicator (KPI)?" " "Are goals metrics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. The post will end with a Web Analytics Measurement Framework. " And many more.

Metrics 138

Metrics Key Performance Indicator KPI Business Objectives 138

Occam's Razor

JANUARY 7, 2014

The organization functions off a clearly defined Digital Marketing & Measurement Model. #1. Remember none of these jobs will do any data collection/IT work, even in medium-sized companies.) All standard reports are simply the vendor engineer's attempt to showcase the data in the tool. " Kisses. Time on Site!

Data-driven 140

Data-driven Consulting Reporting Marketing 140

Jet Global

MAY 1, 2023

As a result, end users can better view shared metrics (backed by accurate data), which ultimately drives performance. Manage compliance through up-to-the-minute performance measures, workflow automation, and essential regulatory reports. Let’s just give our customers access to the data. You’re leaving value on the table.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52