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Measuring Validity and Reliability of Human Ratings

The Unofficial Google Data Science Blog

E ven after we account for disagreement, human ratings may not measure exactly what we want to measure. Overview Human-labeled data is ubiquitous in business and science, and platforms for obtaining data from people have become increasingly common. And for thousands of years, measurement was as simple as this.

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The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

Helpful post: You Are What You Measure, So Choose Your KPIs (Incentives) Wisely! ]. As we develop more sophistication to our measurement, they'll morph from being attributes of a Visitor to those of a Person. You need to slice! You need to dice! Repeat after me: Slice, dice, drill!! Definition?

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It's Not The Ink, It's The Think: 6 Effective Data Visualization Strategies

Occam's Razor

Ten years, and the 944,357 words, are proof that I love purposeful data, collecting it, pouring smart strategies into analyzing it, and using the insights identified to transform organizations. Too many bars, inside them too many slices, odd color choices, all end up with this question: what the heck's going on here?

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Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

Occam's Razor

If you are a content site, this means the ability to slice and dice your data by author names, content type, subscribers and free-loaders, commentators and non-commentators, and so much more to bring a new layer of insights. Remember, it will intrude into your life. Here's an excerpt of some of the alerts in my account.

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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

The post will end with a Web Analytics Measurement Framework. Point of confusion: Many web analytics tools, like Google Analytics , have a feature that encourages you to measure Goals. It is possible that some Analytics Tool Goals directly measure your business objectives or goals. Web Analytics Measurement Framework.

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Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture

Occam's Razor

The organization functions off a clearly defined Digital Marketing & Measurement Model. #1. Remember none of these jobs will do any data collection/IT work, even in medium-sized companies.) More on the Digital Marketing & Measurement Model, DMMM, in #2 below.). Four Useless KPI Measurement Techniques. #9:

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What Is Embedded Analytics?

Jet Global

Manage compliance through up-to-the-minute performance measures, workflow automation, and essential regulatory reports. Let’s just give our customers access to the data. You’ve settled for becoming a data collection tool rather than adding value to your product. How to measure the value.