The Complete Digital Analytics Ecosystem: How To Win Big
Occam's Razor
JANUARY 12, 2015
Even if you are in the super-jaded category, this will help you present something to your boss's boss that will get them to finally understand what you do! At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. That is as simple as it gets.
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