Occam's Razor

JANUARY 7, 2014

First… it is important to realize that big data's big imperative is driving big action. 7: 25% of all analytical effort is dedicated to data visualization/enhancing data's communicative power. #6: Before we go too deep, let's get a couple of definitions right first.

Data-driven 140

Data-driven Consulting Reporting Marketing 140

Occam's Razor

APRIL 8, 2013

We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. It helps you to amplify what’s proven to work, throw away what isn’t, and tweak the goal-posts when data indicates that they may be in the wrong place.

Metrics 156

Metrics KPI Analytics Key Performance Indicator 156

Occam's Razor

AUGUST 22, 2011

Be data driven?" " ~ Web Metrics: "What is a KPI? Six Rules For Creating A Data Driven Boss! Be data driven?" Slay The Analytics Data Quality Dragon & Win Your HiPPO's Love! Web Data Quality: A 6 Step Process To Evolve Your Mental Model. How do I choose well?

KPI 124

KPI Metrics Measurement ROI 124

datapine

MAY 20, 2020

To put the power of CRM software (or customer relationship management dashboard software) into a living, breathing, real-world perspective, we’ll explore CRM dashboards in more detail, starting with basic definitions of such dashboards and reports while considering how you can use CRM dashboard software to your business-boosting advantage.

Dashboards 265

Dashboards Reporting KPI Visualization 265

Occam's Razor

FEBRUARY 28, 2017

A story where data is the hero, followed by two mind-challenging business-shifting ideas. A Key Performance Indicator (KPI), our industry’s lingo for what becomes The metric, has massive influence. Here are the definitions…. At a previous employer customer service on the phone was a huge part of the operation. Incentives matter.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

datapine

FEBRUARY 4, 2020

Today’s digital data has given the power to an average Internet user a massive amount of information that helps him or her to choose between brands, products or offers, making the market a highly competitive arena for the best ones to survive. But first, we will start with a basic definition and some tips on creating these kinds of reports.

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

JULY 24, 2018

The result is analytical strategies that are uninformed by reality, and driven new tool features, random expert recommendations and shiny objects ( OMG we have to get offline attribution! ). Diving a bit deeper into the x-axis… While most data can be collected in real-time now, not all metrics are useful in real-time.

Analytics 93

Analytics Metrics Strategy Measurement 93