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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

That metric is tied to a KPI. It's the target for your KPI. For each of them, write down the KPI you're measuring, and what that KPI should be for you to consider your efforts a success. We’re making an educated guess about what could improve the KPI based on what we learned in step 1.

Metrics 156
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Knowledge

Occam's Razor

" ~ Web Metrics: "What is a KPI? Triggers, Benchmarking, Identifying Goals & KPI Cards. Be Awesome At Comparing KPI Trends Over Time. Build A Great Web Experimentation & Testing Program. Experimentation and Testing: A Primer. Web Metrics: "What is a KPI? How do I choose well?

KPI 124
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Apply Modern CRM Dashboards & Reports Into Your Business – Examples & Templates

datapine

To put the power of CRM software (or customer relationship management dashboard software) into a living, breathing, real-world perspective, we’ll explore CRM dashboards in more detail, starting with basic definitions of such dashboards and reports while considering how you can use CRM dashboard software to your business-boosting advantage.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

But first, we will start with a basic definition and some tips on creating these kinds of reports. Usually, reports are done on an annual, monthly, weekly or daily basis, but sometimes you need to create an ad-hoc, KPI report for a particular purpose. 2) Marketing KPI Report. Let’s dig deeper. click to enlarge**.

Reporting 280
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The Impact Matrix | A Digital Analytics Strategic Framework

Occam's Razor

When designating a metric as a KPI, this is your foremost consideration: depth of influence. Ignore the metrics produced as an experimental exercise nine months ago. Imagine the impact of those insights; it is well beyond Bounce Rates. That is why Bounce Rate garners more weight than Impressions, Awareness and other common metrics.

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Cookies To Humans: Implications Of Identity Systems On Incentives!

Occam's Razor

A Key Performance Indicator (KPI), our industry’s lingo for what becomes The metric, has massive influence. Here are the definitions…. In my definition, this is also online to offline, offline to online or whatever the heck to whatever the heck. And, you can’t discount a contribution the quality of leaders. Humans are pavlovian.

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How To: Be A Good Employee, Be A Great Boss | #winningcareers

Occam's Razor

From observing behavior closely, and from my own experimentation and failure, I've noticed consistent patterns in what great employees do and great bosses do. Or even why suddenly View Time is the #1 KPI of the whole company. Often, it is hard for them to understand why the company decided on strategy x or y.

Strategy 132